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Tesla Shifts Focus toward AI and Robotics with Optimus Robot

Highlights

  • Tesla’s focus is shifting from cars to robotics and AI platforms.

  • Elon Musk and Jason Calacanis see Optimus as Tesla’s core product soon.

  • The success of Optimus could reshape industry and societal norms.

Kaan Demirel
Last updated: 20 January, 2026 - 11:49 pm 11:49 pm
Kaan Demirel 3 weeks ago
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Contents
What could replace Tesla’s automotive legacy?How do Tesla’s leadership and visionaries view the Optimus project?What impacts will humanoid robots have on society and work?

Tesla’s emergence as a leader in the electric vehicle market has long been the narrative driving investor and public attention. However, recent discussions by entrepreneur and angel investor Jason Calacanis on the All-In podcast are highlighting a shift in Tesla’s broader mission—from automotive manufacturing to dominance in artificial intelligence and robotics. This perspective suggests the electric automaker’s identity could undergo significant redefinition, as new priorities may eclipse its legacy as a car company. The development of the Optimus humanoid robot, alongside ongoing advancements with Full Self-Driving (FSD), signals Tesla’s rising ambitions beyond vehicles, prompting debate about what will define the company in the coming decades.

Other coverage over the past year mostly centered on Tesla’s ongoing advancements in electric vehicles and its incremental strides in autonomous driving features, such as updates to Autopilot and FSD software. Earlier reports mentioned Optimus as a developing concept, but discussions about it dominating the company’s value were less pronounced. This year’s commentary by company insiders and close observers now put much greater emphasis on robotics and AI, an area where past articles were more cautious or speculative. Now, conversations about Tesla’s long-term relevance increasingly weigh the disproportionate future value of Optimus relative to vehicle manufacturing.

What could replace Tesla’s automotive legacy?

Jason Calacanis’s outlook reflects a belief that Tesla’s role as a carmaker may soon fade in collective memory, replaced by its advancements in robotics. He points to projects like Optimus and the Full Self-Driving suite as evidence that the company’s trajectory is shifting. Calacanis remarked,

“Nobody will remember that Tesla ever made a car. They will only remember the Optimus.”

This succinctly captures the growing sentiment that Tesla’s momentum in robotics could dwarf its current achievements in the automotive sector.

How do Tesla’s leadership and visionaries view the Optimus project?

CEO Elon Musk has long publicized Optimus as central to his vision for Tesla’s future. Reiterating Calacanis’s statements, Musk has gone further, predicting large-scale production and suggesting that Optimus would be substantially more valuable than any of Tesla’s existing products. According to Musk,

“Optimus will be the biggest product of all-time by far. Nothing will even be close. I think it’ll be 10 times bigger than the next biggest product ever made.”

Musk has also said that as much as 80 percent of Tesla’s total company value could rest on the success and adoption of Optimus.

What impacts will humanoid robots have on society and work?

The company’s narrative now frames Optimus as a tool that could significantly alter daily life and the labor market. Musk has gone so far as to claim that with the introduction of humanoid robots, traditional work could become optional. As Tesla continues refining both the robot’s prototypes and its artificial intelligence software, speculation grows over the societal changes such automation could bring. Analysts remain cautious, quoting the ambitious pace and scale announced by Tesla executives, yet acknowledging the wide-ranging consequences if such projections materialize.

Understanding Tesla’s evolving priorities means considering both the company’s existing hardware and future AI platforms. As attention pivots from electric cars to robotics, investors may need to evaluate the risks and rewards associated with this new direction. The practical deployment and integration of humanoid robots into ordinary life depends on much more than technical accomplishment—it hinges on public acceptance, robust safety standards, and the ability for these systems to solve tangible problems. Observers tracking Tesla’s future would benefit from assessing wider industry trends in automation and AI, the regulatory environment, and ethical safeguards. As discussions move past vehicle numbers to the utility and potential ubiquity of products like Optimus, informed scrutiny remains essential.

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Kaan Demirel
By Kaan Demirel
Kaan Demirel is a 28-year-old gaming enthusiast residing in Ankara. After graduating from the Statistics department of METU, he completed his master's degree in computer science. Kaan has a particular interest in strategy and simulation games and spends his free time playing competitive games and continuously learning new things about technology and game development. He is also interested in electric vehicles and cyber security. He works as a content editor at NewsLinker, where he leverages his passion for technology and gaming.
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