As the Apple Vision Pro becomes available for pre-order in the United States, enthusiasts are not just eager about the product itself but also intrigued by the design of its packaging. Apple’s attention to packaging detail is a well-known aspect of its brand appeal, leading to high anticipation for the box’s reveal.
First Glimpse at Apple Vision Pro’s Packaging
The suspense has been lifted thanks to the leak from Twitter user BreakingAAPL and the tech news site MacRumors, who have released renderings of the Apple Vision Pro’s box. According to tech journalist Mark Gurman from Bloomberg, the packaging bears a resemblance to a pair of stacked Mac Studio boxes, indicating a substantial size and familiar branding elements including the product image, Apple logo, and name placement.
What’s Inside the Box?
The considerable size of the Apple Vision Pro’s box is justified by the array of accessories it contains, catering to the user’s customization and care needs. Among these are different band options for comfort, light seals, cushions, a protective cover, polishing cloth, battery, and necessary charging cables and adapters.
MacRumors highlights that customers purchasing the product from Apple Stores will receive an oblong box with the headset and its various components neatly arranged and pre-attached to a Solo Knit Band. Despite its larger size compared to the Mac Studio box, the packaging lacks a fabric handle for easy transportation.
The comprehensive set included with the Apple Vision Pro harks back to the excitement of the original iPhone launch, showcasing Apple’s meticulous approach to packaging. The render illustrates how the company might organize all components within the box for an optimal unboxing experience.
In addition to the innovative packaging, Apple plans to offer customers a special bag on the release date of February 2, a tradition the company maintains for the launch of new product categories.