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Reading: Capcom Raises the Stakes with Dragon’s Dogma 2 and Explores Game Pricing Strategies
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Capcom Raises the Stakes with Dragon’s Dogma 2 and Explores Game Pricing Strategies

Highlights

  • Capcom plans strategic game pricing, debuting with 'Dragon's Dogma 2'.

  • 'Monster Hunter Wilds' release and new IPs signal bold future steps.

  • Feedback and market trends will shape Capcom's pricing moves ahead.

NEWSLINKER
Last updated: 19 February, 2024 - 3:53 pm 3:53 pm
NEWSLINKER 1 year ago
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Capcom’s upcoming game release, ‘Dragon’s Dogma 2’, has recently come under the spotlight not only for its expansive and innovative gameplay but also for its higher price point of $69.99. The game, which boasts a world four times larger than its predecessor, along with a range of original gameplay mechanics, marks Capcom’s inaugural venture into the rising price trend for video games, a path that industry giants like Sega, Microsoft, and Sony have already embarked upon.

Contents
Price Surge in Gaming: A Strategic ConsiderationFuture Releases and Market Responses

Price Surge in Gaming: A Strategic Consideration

The decision by Capcom to set the price tag at $69.99 for ‘Dragon’s Dogma 2’ was disclosed during a Q&A session after its recent earnings report, citing increasing development costs as a key reason for considering adjustments to game pricing. The company has expressed the intention to strategically evaluate the pricing of its offerings, taking into account player feedback to guide its approach.

Future Releases and Market Responses

Though Capcom has not confirmed whether its future titles will also carry the higher price, the suggestion is on the table. The move invites speculation on how consumer responses will shape the company’s pricing strategies moving forward. Capcom is yet to unveil its full release schedule for the fiscal year 2025, but it has big plans with titles like ‘Monster Hunter Wilds’ slated for a 2025 release and the development of new intellectual properties.

Anticipation is also building for the ‘Resident Evil’ franchise, with rumors of multiple new games, including mainline entries and remakes, currently in the pipeline. The gaming community is eager for updates on Capcom’s future endeavors and how pricing will play a role in their market reception.

As ‘Dragon’s Dogma 2’ sets the stage for Capcom’s next fiscal year, the gaming industry and players alike are keenly observing how the company’s pricing strategy will unfold. With upcoming releases and new IPs on the horizon, the next few months are crucial for Capcom as it navigates the complexities of the gaming market’s financial landscape.

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