Tesla has reintroduced its vinyl wrap service, expanding customization options for the Cybertruck, Model 3, and Model Y. This move comes after the company previously scaled back its in-house wrap offerings, aiming to meet customer demand for personalized vehicle appearances. The revamped service not only offers a broader range of colors and finishes but also adjusts pricing to be more accessible for Tesla owners seeking distinct looks for their vehicles.
Tesla initially reduced its in-house vinyl wrap options for the Cybertruck, limiting available colors significantly. The current launch expands the palette, offering numerous color, texture, and pattern choices. Additionally, the updated pricing presents a more accessible range for customers seeking vehicle customization.
What Are the New Pricing Details?
The newly launched vinyl wrap service is priced between $4,000 and $4,500. Specifically, the Cybertruck wraps are set at $4,500, while the Model 3 and Model Y wraps are priced at $4,000. This pricing structure aims to provide a cost-effective solution for Tesla owners looking to enhance their vehicle’s appearance without significant financial burden.
Which Locations Offer the Vinyl Wrap Service?
Currently, the vinyl wrap service is available exclusively at select Tesla Service Centers. The locations include Costa Mesa, Oceanside, Santa Clara, West Covina, and Seattle. By limiting the service to these centers, Tesla ensures that customers receive quality installation and support for their customized wraps.
Who Can Avail of These New Wrap Options?
The wrap service is available for Model 3 and Model Y vehicles built during the 2023 model year and older. Additionally, the Cybertruck owners can also take advantage of this service. This targeted availability allows Tesla to cater to a significant portion of its customer base that seeks personalized vehicle aesthetics without compromising on the vehicle’s integrity.
With the resurgence of its vinyl wrap service, Tesla addresses the customization needs of its diverse customer base. By offering a wider range of options and adjusting the pricing, the company enhances the value proposition for its vehicles. This strategic move not only boosts customer satisfaction but also reinforces Tesla’s commitment to providing tailored automotive solutions.
